Automated precision slicing enhances customer experience at fourth Pettigrew site
Pettigrew Bakeries has invested in an MHS Schneidetechnik slicer from EPP to streamline service at its new bakery shop in Rhiwbina Village, north of Cardiff. The award-winning independent craft bakery can now quickly and easily slice any of its artisan loaves to a desired thickness before customers take home to enjoy.
“We’re really excited to be able to give our Rhiwbina customers the option of perfectly sliced bread,” says David Le Masurier, founder and co-owner of Pettigrew Bakeries. “It slices brilliantly, is easy-to-use, and has handled everything we’ve thrown at it. As I said on Instagram, it is a superb piece of kit. We are always looking at ways to improve what we do and what we can offer customers, and we have been really pleased with both the machine and the service from EPP. We are also looking at purchasing additional slicers to help us on the wholesale side of the business.”
Pettigrew supplies top restaurants in the city and sells to customers from its Victoria Park, Roath Garage, Castle Arcade and Rhiwbina Village shops, as well as online and at farmers’ markets in the region. It specialises in exceptional bread, pastries, coffee and patisserie, and its specialty sourdough breads are handmade using traditional techniques and baked fresh the same morning. Its newly opened Rhiwbina Village shop recently featured in a BBC article about bakery tourism.
EPP carried out the supply, delivery, and installation of the slicer. MHS slicers can slice half or full loaves to a selected cutting thickness, which is adjusted using the easy-to-use control panel. All models feature hygienic stainless-steel housing and provide easy access to parts for quick and easy cleaning. Its durable blades provide quiet and efficient cutting operation. Tabletop or floor standing models are available in a range of sizes able to fit into bakery spaces as narrow as 60cm. MHS slicers are available exclusively from EPP in the UK and Ireland.
“MHS slicers are built for bakers who care about quality, and Pettigrew is a great example of that,” says Michael Lomas of EPP. “This installation shows how smart automation can enhance the customer experience at craft bakeries, enabling precision, professional-grade slicing. It was a pleasure to support Pettigrew, which is a fantastic forward-thinking bakery.”
To learn more about MHS slicers or to request a demo, visit www.eppltd.co.uk.